Fans, Audience & Customers: Simple Guide to Getting your First Ones

by King Sidharth on August, 2010

Customers are easy to get. Give them something they want and get money in return – they are your customers. Every company has customers.

Audience is harder to get, these are the people who listen to you, learn from you and whatever you say means a lot to them.

Fans are rare to get, they love you, talk about you, maybe even worship you.

I am a customer of British Library, but I don’t care about what they say or do (not anymore). I am audience of 37 Signals – what they say mean a lot to me. I am a fan of Thesis Theme Framework – I love it.

  1. Build something remarkable, solve a problem – sell it – you get customers.
  2. Treat your customers well, involve them, love them and educate them – you get your audience.
  3. Love your audience, treat them with respect and promote them – you get your fans. (there is much more that getting fans but this one is to get you started)

Whom are you working with today?

Photo by CalvinCropley

Previous post:

Next post:

{ 2 comments }

Hesham

I can say that I am working with the first 2 types!

I try to provide solution for problem, this is how I got customer/clients, also I work hard on my blogs and websites, they contact me because they love my work!

Audience? I believe I have some.. this happened after real had work..

I am not sure I have fans, but I could get some people happy by serving my clients, and audience.. visiting a few websites and hit the “contact” link, send an email with some free unexpected advice that makes their day! (they never forget me even if it looks like they did!)

P.S. Nice post, reminder, and inspiration!

King Sidharth

Wow, love this comment man!
Looks like you are on track and this was a reminder (for some it was a lesson lol).
It’s hard to get fans but then they do the hard work later, well worth it.

Thanks for commenting man!